BEE and suena energy: Direct Marketing of Wind Power

Market conditions for wind power are changing: the expansion of renewables and weather-driven peaks in generation repeatedly push electricity prices into negative territory, while increasing volatility is also creating more frequent high-price periods. For operators, the way their assets are optimized is therefore becoming a key factor in economic performance. The Danna II project shows what a multi-market trading strategy looks like in practice.

Project Overview

Since January 2026, suena energy has been responsible for the direct marketing of the 17 MW Danna II wind farm on behalf of the operator Blue Elephant Energy GmbH (BEE). The assets is optimized using a multi-market strategy.

• Project: Danna II

• Customer: Blue Elephant Energy (BEE)

• Asset: Wind farm, 17 MW installed capacity

• Technology: suena Energy Trading Autopilot

Stock image: Wind farm Danna II

Direct Marketing of Wind Power – Briefly Explained

Direct marketing means that the electricity generated is not fed to the grid operator at a fixed tariff, but is instead sold on the power exchange via a direct marketer. Due to Germany's Renewable Energy Sources Act (EEG), this is mandatory for renewable assets from 100 kW upward.

As part of its direct marketing arrangement, BEE opted for what is known as a market value model. Within this model, the monthly payout is based on the volume-weighted average price achieved by all German onshore wind turbines on the spot market in the respective month. suena energy takes over the profile risk of the asset, so that BEE, as the operator, benefits from predictable, stable revenues. The market value model is therefore considered a particularly low-risk option.

How suena energy optimizes Danna II

As part of the collaboration, suena energy is responsible for the complete market integration and trading optimization of the wind power generated. The suena Energy Trading Autopilot forms the core of the operational implementation: a data-driven platform that makes the best possible trading decisions based on forecasts, real-time data, and market information.

How the trading optimization works

1. Precise generation forecasting and dynamic schedule creation: Based on forecasts of output and price trends, the Autopilot automatically generates market-appropriate schedules, which are reported to grid operators and fed directly into the trading process. During hours with negative prices, for example, output is automatically curtailed. This ensures that every kilowatt-hour generated is marketed correctly for balancing purposes and efficiently.

2. Multi-market Optimization: The Autopilot responds dynamically to changing market conditions and places energy where it achieves the greatest economic benefit. Different trading periods and mechanisms are intelligently linked to flexibly seize opportunities and sustainably increase revenues.

3. Balancing group management & market access: Through suena energy's EPEX membership and trading licenses, BEE's wind farm has direct access to the relevant electricity markets. suena energy acts as balancing group manager, ensuring that all trading processes are compliant, efficient, and low-risk.

4. Performance dashboard: To ensure full transparency, suena energy provides dashboards with live data that clearly present revenue metrics, forecasts, market developments, and trading results down to 15-minute intervals, as well as revenues.

Partnership between BEE and suena energy

The collaboration on Danna II is designed as a long-term partnership. BEE brings the experience of an independent power producer with a Europe-wide portfolio of solar parks, onshore wind farms, and battery storage systems; suena energy contributes trading expertise, market access, and in-depth technical understanding.

Both sides share the same goal: not only to generate renewable energy, but to integrate it into the market in a way that stabilizes the power system while remaining economically viable.

„In a market environment with increasingly volatile prices, the marketing strategy is a decisive factor for the profitability of our assets. With suena energy, we have a partner that combines trading expertise and technology in a way that lets us hand off the profile risk and rely on stable, predictable revenues – without leaving market opportunities on the table." – Tim Kallas, Chief Investment Officer at Blue Elephant Energy GmbH

Conclusion

Danna II shows that wind energy can be operated economically even in an increasingly volatile market environment. The multi-market strategy ensures that every kilowatt-hour is placed where it achieves the highest value, while the market value model at the same time provides planning certainty through stable revenues. Profitability and sustainability complement each other ideally, making wind energy a central component of the energy transition.

About Blue Elephant Energy GmbH

Blue Elephant Energy develops, acquires, and operates solar and onshore wind farms as well as battery storage solutions with a focus on the European market. Since its founding in 2016, BEE has established itself as a leading independent power producer (IPP) and holds a portfolio of 2.3 GW. With an extensive, cross-technology project pipeline of around 10 GW and deep experience across the entire value chain, BEE is consistently driving forward its dynamic growth.